The social media giant said the move will help ‘deepen connections’ between people and the businesses they love and has begun ...
Are your ads funding lies? Social media's prioritisation of engagement over truth puts brands at risk. So, how can marketers ...
For their Year of the Snake campaigns, luxury brands in China are digging a little deeper into imagery and symbolism to avoid ...
EXCLUSIVE: The remit encompasses media planning and buying across a portfolio of Volkswagen Group China's offerings over a ...
Japan's TV giant Fuji has lost nearly 30% of its blue-chip advertisers after allegations against its star presenter surfaced.
She once dreamed of covering war zones, not crafting ad campaigns. But a surprising turn of events led this TBWA Australia ...
The streaming platform is eying a growing piece of the $25 billion spend on connected TV, with geographic expansion of its ...
As the industry grapples with the Omnicom-IPG merger, The Effectiveness Partnership's Warwick Cairns and Gurdeep Puri ...
No trade war? That's the good news. The bad news? China's economic struggles could still stifle Asian advertising growth, impacting sectors like luxury goods and automobiles, says analyst Ian ...
VML's Gareth Jones steps in to lead global growth at Ralph, partnering with CEO Chris Hassell to reenergise the agency's key ...
Accounting firm EY has released a film as part of its “Shape the future with confidence” platform to illustrate how the ...
Mastercard's chief marketing and communications officer explores quantum marketing, big tech, purpose, sonic branding, and ...